Thumbnail, Key Art, & Compositing
Images that stop the scroll, tell the story, and earn the click.
I create story-driven visual concepts using Photoshop compositing, illustration, custom photography, stock assets, 3D support, and graphic design. This page highlights work relevant to thumbnail/key art production: clear hooks, fast readability, emotional storytelling, and polished mixed-asset image building.
Scroll down to see a detailed process example.
I have a whole photo compositing portfolio you can see here: https://www.moon-man.com/photo-illustration
These compositing examples combine custom photography, stock photography, 3D assets, digitally painted elements, vector graphics, and Photoshop compositing.
Recent Compositing/key Art Examples
Victoria Quance, Ph.D. Student — Epidemiology and Biostatistics, 2025
Final background development, lighting design, illustration, cleanup, and Photoshop compositing by Scott Mooney. Portrait photography by Trina Koster. Hair and makeup by Valentini’s, Guelph.
Ruijing Dong, Master of Engineering — Manufacturing Engineer, 2024
Final background development, lighting design, cleanup, and Photoshop compositing by Scott Mooney. Portrait photography by Trina Koster. Hair and makeup by Valentini’s, Guelph.
Haley Branch, Ph.D. — Postdoctoral Fellow in Ecology and Evolutionary Biology, Yale University, 2023
Background landscape and foreground plant assets sourced from stock photography. Cactus concept, painted elements, lighting design, cleanup, and Photoshop compositing by Scott Mooney. Portrait photography by Trina Koster. Hair and makeup by Valentini’s, Guelph.
Traditional Photoshop Compositing
Many of these examples were created before AI image generation was part of my workflow. They were built through traditional Photoshop compositing: custom photography, green-screen cutouts, stock photography, masking, painted shadows, colour matching, lighting adjustments, and hand-drawn or graphic elements. This work demonstrates the production craft behind the final images: making separate assets feel like they belong in one believable, attention-grabbing scene.
See It, Be It, STEM It Compositing Process Example
This piece began with a clear visual concept, then was built from multiple sources: custom photography, stock photography, 3D reference, hand-drawn planning, and Photoshop compositing. The goal was to create a polished, believable image that could communicate the idea quickly and hold attention.
The process included sketching the concept, gathering and creating the right source assets, matching perspective and scale, integrating lighting and shadows, adding graphic elements, and refining the final image for clarity and impact.
What this demonstrates: mixed-asset image building, visual problem-solving, Photoshop compositing, lighting integration, 3D support, and the ability to turn an idea into clear, attention-grabbing key art.
Process
Concepting
We started with the idea of placing Mehak and the Skyjack in an exciting film-production scene. I created quick composition sketches to establish the visual hook, then sourced background art that helped guide the lighting plan for the portrait shoot.
Photoshoot
I designed the lighting direction and colour so photographer Trina Koster could capture Mehak in a way that matched the chosen background environment. This helped the final composite feel integrated rather than pasted together.
Compositing
I used a 3D model of the Skyjack in Blender, posed and lit it to match the scene, then exported it for Photoshop compositing. I integrated the machine, shadows, stock background elements, additional figures, smoke/light effects, and purple ambient lighting into the final image.
Refinement
The final pass focused on masking, painted adjustments, lighting balance, hair detail, shadows, and colour integration so the mixed assets sat believably in one polished scene.
Thumbnail Design for “Dead Skunk” TV Show Pitch
Writer/show creator Tania Koster asked me to develop key art for a dark comedy/crime TV concept about a woman who inherits the family funeral business and discovers dangerous organized-crime connections underneath the surface.
We explored visual hooks that made the premise instantly clearer and stranger: a fresh-dug grave, black smoke from the crematorium, a casket showroom, and the main character lying inside a coffin. I also developed title lettering that turns the “K” in Skunk into a skunk-tail shape.
The process combined hand-drawn sketching, lettering design, Photoshop compositing, and generated photographic reference shaped into final poster/key art options.
First Mockup
Final Version
Comics Covers as Image Concepting Examples
Comic cover design is a good proxy for streaming and social platform thumbnail design. The job of a thumbnail, book cover, or movie poster is to build tension and curiosity through intimate, novel, emotionally charged scenes. Like a strong comic cover, the image presents a conflict or question the viewer wants to resolve. And it needs to present a promise that gets paid off in the narrative it attracts us into. A strong thumbnail is performance-driven key art: one clear visual promise that communicates stakes, creates curiosity, and hooks attention.
Foldigo Comics and Paper Toys: Cover art for a series of mini-comics for a startup joint venture product, mailable paper activity sets, including the comics, paper foldable toys, and other cartoon-based paper crafts.
Foldigo Comics and Paper Toys: Comic Cover Design. Two rival kids compete to build a soccer team to achieve social dominance amongst the neighbourhood kids.
Foldigo Comics and Paper Toys: Comic Cover Design. Two rival kids compete to build a soccer team to achieve social dominance amongst the neighbourhood kids.
Traverse Comics Covers
A self-directed series of concept covers for an imagined sci-fi adventure comic. These pieces explore how title design, composition, colour, and visual contrast can create curiosity, mood, and the feeling of a larger story world beyond the image.
This image was inspired by the work of Mike Mignola and Frank Frazetta.
This image was originally created for a full page illustration for Up Here Business Magazine, and I thought it would be a great Traverse cover.
I wanted an orange-themed illustration and thought of this idea of an astronaut explorer on Mars discovering signs of intelligent life.
Started as a T-shirt design.
